Color Palettes

Tech Startup color palette

Violet, indigo and cyan on midnight blue: the palette of modern apps and software. A green or pink accent keeps your brand from blending in with every other startup.

BRAND COLOR PALETTE
TechStartup

Modern

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The colors of the Modern palette

Blue black#0F172A · RGB 15, 23, 42
Slate blue#5B5BD6 · RGB 91, 91, 214
Dark turquoise#22D3EE · RGB 34, 211, 238
Lavender mist#E2E8F0 · RGB 226, 232, 240
White#FFFFFF · RGB 255, 255, 255

More tech Startup palettes

Bold
Fresh

See it in use

Logo

Isabel LaurentCreative Director
Business card
Tech Startup
Packaging
Tech StartupContact
Website

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How to use these colors

Use White (#FFFFFF) as the background or base color, Blue black (#0F172A) for text and key blocks, and Dark turquoise (#22D3EE) only for details: a logo, a line, a button. Luxury shows when the boldest color appears sparingly.

Fonts that match

A geometric sans serif like Montserrat, Jost or Futura in a light weight, with generous letter spacing. For a warmer touch, pair it with a serif like Cormorant Garamond for headings.

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Color palettes: Tech Startup color palette
Color palettes: Tech Startup color palette

Frequently asked questions

What colors should a tech Startup use?

Violet, indigo and cyan on midnight blue: the palette of modern apps and software. A green or pink accent keeps your brand from blending in with every other startup.

What are the HEX codes of the Modern tech Startup palette?

Blue black #0F172A, Slate blue #5B5BD6, Dark turquoise #22D3EE, Lavender mist #E2E8F0, White #FFFFFF