Color Palettes

Arctic Platinum color palette

Platinum, silver and ice blue with steel and midnight black. A cool, high-tech luxury for watches, premium tech, architecture and modern finance brands.

LUXURY COLOR PALETTE
ArcticPlatinum

Platinum, silver and ice blue

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The colors of Arctic Platinum

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Midnight#14181C · RGB 20, 24, 28
≈ Eigengrau
Steel#5F6B73 · RGB 95, 107, 115
≈ Payne's gray
Silver#BFC1C2 · RGB 191, 193, 194
≈ Silver
Ice Blue#DCE7EE · RGB 220, 231, 238
≈ Platinum
Platinum#E5E4E2 · RGB 229, 228, 226
≈ Platinum

Best for

Premium techWatchesArchitectureFinance

See it in use

Logo
Isabel LaurentCreative Director
Business card
Limited edition
Packaging
New collectionDiscover
Website

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How to use the Arctic Platinum palette

Use Ice Blue (#DCE7EE) as the background or base color, Midnight (#14181C) for text and key blocks, and Steel (#5F6B73) only for details: a logo, a line, a button. Luxury shows when the boldest color appears sparingly.

Fonts that match

A geometric sans serif like Montserrat, Jost or Futura in a light weight, with generous letter spacing. For a warmer touch, pair it with a serif like Cormorant Garamond for headings.

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Color palettes: Arctic Platinum color palette
Color palettes: Arctic Platinum color palette

Frequently asked questions

What colors are in the Arctic Platinum palette?

The Arctic Platinum palette has these colors: Midnight #14181C, Steel #5F6B73, Silver #BFC1C2, Ice Blue #DCE7EE, Platinum #E5E4E2.

What is the Arctic Platinum palette good for?

It is ideal for premium tech, watches, architecture and finance. Use the lightest color as the base, the darkest for text and the boldest only for details.