Pure screen red, with the red channel maxed out and no green or blue. It grabs attention faster than any other color, which is why it shows up on warnings, sales and call-to-action buttons. Too much of it tires the eyes, so it's usually used in small doses.
Red (#FF0000) is a warm, mid-tone, highly saturated color. It belongs to the reds family. It mixes 255 red, 0 green and 0 blue (out of 255). It is mostly used in logos, signage, fashion, web.
From lightest to darkest. Tap a shade to copy its code.
Combinations based on the color wheel. More in the color harmony tool.
Copy the codes or open a palette in the editor to tweak it.
Based on WCAG 2.1 guidelines. Test other pairs in the contrast checker.
:root {
--red: #FF0000;
--red-rgb: 255, 0, 0;
}
.bg { background-color: var(--red); }
.text { color: var(--red); }The hex code for red is #FF0000. In RGB it is rgb(255, 0, 0), in HSL hsl(0, 100%, 50%) and in CMYK 0, 100, 100, 0.
Its complement on the color wheel is #00FFFF, close to cyan. Used in small doses, it works as an accent and adds strong contrast.
Use black text instead: the contrast with white is only 4.0:1, while with black it is 5.3:1.
It pairs well with black, white, navy blue, gray, beige. Avoid pairing it with bright green, because it looks like Christmas, or with intense orange, because it's too much. Large areas of red get tiring.